Added sugars will no longer be "hidden". Calories per serving are boldly displayed. Serving size and servings per container are more prominent.
Here are three more key changes:
1. “Added sugars” are displayed prominently. The new label calls out “added sugars” separately, along with their percent daily value, to help you track your added sugars for the day.
The American Heart Association recommends that women eat no more than 100 calories (6 teaspoons), and that men eat no more than 150 calories (9 teaspoons), of added sugar daily.
2. Serving sizes are getting real. It’s up to you to do to the math and multiply the calories by the number of servings. The new label shows calories and other nutrients for the whole container. It also reflects today’s serving sizes.
3. We’re ditching the idea that all fat is “bad.”
The old label calls out “calories from fat.” The new label does away with this category. This reflects our new understanding that swapping healthy fats for unhealthy carbohydrates can actually help you lose weight — not gain it!
“Sugar is the new tobacco.” Cynthia Kenyon