A recent study suggests that trying to talk on the phone and shop simultaneously does not make for successful shopping. While the study focused on how retailers might be able to reduce consumers’ stress levels and therefore be better at multitasking while shopping (and, presumably, buy more), we have a different idea: When shopping, just shop. In many stores, you’re already bombarded by hundreds of items, and sometimes also music and bright lights. Resist the urge to squeeze a call in, reply to a colleague’s email, or text a friend an emoji-filled birthday message. Take a deep breath, and stay focused on the task at hand. Mindful shopping can help you shop wisely — buying only what you planned to buy and therefore limiting impulse purchases.
Source: When and How Multitasking Impacts Consumer Shopping Decisions
”…turn off your phone….. Technology is a good servant but a bad master.” Gretchen Rubin